Have y’all heard of RSVPster, yet?
How could you not with their recent FREAKIN’ AWESOME Forbes interview and all.
This brilliant service created by one Austin woman, Jennifer Sinski, is revolutionizing the festival going experience.
So, we all know how insanely Godzilla-like SXSW has become, right? All the unofficial parties, shows, taco face-stuffing contests and free swag that is open to us is often hard to keep up with. Sinski, who was already the go-to party RSVPer for her friends, came up with the idea in 2011 to have a concierge service that does the SXSW RSVPing for you- all for a mere $40. Not only will RSVPster get you on the list of every open, unofficial party and event at the festival, they will also send you a full calendar of dates and time to update to your iCal or Google Cal.
In its first year, RSVPster proved to be popular and Sinski brought on business partner, Miles Dahmann. Word of mouth spread quickly and the site gained customers and press. Now in its third year, Sinski is finding her and her creation written about in national magazines such as Forbes, The Guardian, Good Magazine and Huffington Post. As the Forbes article pointed out, Sinski is planning on offering her services to over 2,000 people this year, which would make RSVPster’s 2013 total gross close to $100,000. Um, wow?
Sinski credits the power of social media to RSVPster growing popularity. “Our following continues to grow daily as people get excited about the festival, and we see the site as free PR for events as well as a resource to festival-goers,” she says. With the success of both RSVPster and SXSW, the service has expanded to RSVPing for Interactive ($30), Music ($30) or both ($40).
Fascinated by her business skills and ambition, I asked Sinski what future plans she has for herself and RSVPster. “I’d like to continue RSVPster for SXSW 2014 and make the site even better and potentially see if this could work for other events,” she says. “RSVPster taught me that I could start and run a business, and I want to continue to see what opportunities this brings.” Loving her day job as a publicist at communication agency lookthinkmake, Sinski is also hoping to expand her career in PR, particularly in the music, tech and start-up fields.
I have no doubt we’ll be hearing more great things from Jennifer soon.
Follow RSVPster on Facebook here.
Hire RSVPster to be your SXSW concierge here.
Sinski and Dahmann, photo by Jimmy Kim