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Kinfolk

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The Trouble with Lifestyle Blogger Envy

KinfolkPhoto via Kinfolk

Yesterday I read an article that made me want to (awkwardly) fist pump the air.

It’s called The Minimalist Pixie Dream Girl: Who She Is and Why I Hate Her by Chelsea Fagan at The Financial Diet. (I recommend reading this funny and well-written post.)

Fagan writes of the dangers of following “general lifestyle porn” made by the “minimalist pixie dream girl,” a.k.a. that beautiful young woman you see on Instagram or Tumblr with flawless looks, style and decor. You know, the one that makes you feel like an oily-faced, dimply-assed fraction of a woman. In this post, let’s call her Kinfolker.

Fagan says, “She’s the kind of beauty we’d call “effortless,” which can be directly translated to “thin, with good skin, expensive (but minimalist) clothes, and hair that always looks done without ever looking touched.” It’s a lie, created with “no-makeup makeup,” and art direction, and vaseline on cheekbones to give you that dewy, beach-babe look when you are sitting in an air (more…)